Poetry and music don't always come together but when they do interesting hybrid forms emerge. Looking at 'VERSUS' by Bettina Schroeder vs JCM out on Wormhole World, a 'weird Lancashire' label - the album is also a video project with contributions from filmmakers including Anne Savitie, Andrew Stys (UU) Mark Rathmell and Suzie Hanna. Thoughts on making this album and other interesting pop hybrids including 'Plague Songs' by Martin Rowson, Jon Tregenna and guest artist-performers.